{"id":18182,"date":"2019-12-17T15:44:06","date_gmt":"2019-12-17T14:44:06","guid":{"rendered":"https:\/\/phoenix.livewelt.de\/?p=18182"},"modified":"2023-02-23T12:12:20","modified_gmt":"2023-02-23T11:12:20","slug":"sportmarketing","status":"publish","type":"post","link":"https:\/\/www.livewelt.de\/en\/blog\/sportmarketing\/","title":{"rendered":"Sports marketing"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Andi wears green: livewelt has acquired the snow groomer manufacturer PistenBully as a new helmet sponsor for Andi Sander, eighth-placer at the 2018 Olympics in Pyeongchang, who will be present on the helmet from the first race tomorrow Saturday. With the green colour scheme, the subsidiary of K\u00e4ssbohrer Gel\u00e4ndefahrzeug AG is promoting the new and purely electrically driven 100 E snow groomer. More about the first race in Canada, the magical snow in Colorado and his new helmet in green at\u00a0<a href=\"http:\/\/www.andreas-sander.com\/andreas-sander-vor-weltcup-comeback-ueber-colorado-zuru%cc%88ck-in-die-weltspitze-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.andreas-sander.com\/andreas-sander-vor-weltcup-comeback-ueber-colorado-zuru%cc%88ck-in-die-weltspitze-2\/<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Andi tr\u00e4gt gr\u00fcn: livewelt hat f\u00fcr Andi Sander, Olympia-Achter von Pyeongchang 2018, den Pistenraupenhersteller PistenBully als neuen Helmsponsor akquiriert, der ab dem ersten Rennen am morgigen Samstag auf dem Helm [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":18183,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,413],"tags":[],"competences":[],"performances":[],"brands":[],"class_list":["post-18182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-sportwelt"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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