The Melitta® brand stands for the skilful combination of tradition and modernity - with the aim of offering special coffee enjoyment at the cutting edge of technology.
Melitta Europa GmbH & Co KG (Coffee Preparation Division) markets coffee and tea filters as well as filter coffee machines, kettles, milk frothers, coffee grinders and fully automatic coffee machines throughout Europe.
In order to sustainably intensify international blogger relations and to increase communication reach in influencer marketing, livewelt developed a concept for the implementation of blogger events with an experiential character. livewelt's integration of product-related trends and lifestyle topics such as cold brew or Pour Over (hand filtering coffee) can strengthen the positive external perception of the Melitta brand among international bloggers and communicate the product diversity. More about the project will be available here shortly.