The Melitta® brand stands for the skilful combination of tradition and modernity - with the aim of offering special coffee enjoyment at the cutting edge of technology.
Die Melitta Europa GmbH & Co. KG (Geschäftsbereich Kaffeezubereitung) vermarktet europaweit Kaffee- und Teefilter sowie Filterkaffeemaschinen, Wasserkocher, Milchaufschäumer, Kaffeemühlen und Kaffeevollautomaten.
In order to sustainably intensify international blogger relations and to increase communication reach in influencer marketing, livewelt developed a concept for the implementation of blogger events with an experiential character. livewelt's integration of product-related trends and lifestyle topics such as cold brew or Pour Over (hand filtering coffee) can strengthen the positive external perception of the Melitta brand among international bloggers and communicate the product diversity. More about the project will be available here shortly.