Social media campaign

Social media campaign

A regional handwriting in text and image content

Jakroo has been selling individual sportswear for various endurance sports, such as cycling, triathlon and Nordic skiing, since 1996. At Jakroo, every athlete can create their own jersey and trousers design online and have it delivered to their home within just two weeks, with no minimum order quantity. In addition to the company's headquarters in California, the manufacturer has sales offices all over the world.

As a US-American company, Jakroo is faced with the challenge of addressing customers around the world in a target group-oriented manner. livewelt takes on this task for Jakroo for the German-speaking countries on the Facebook and Instagram channels of Jakroo Europe. Under the motto #DYourRegionYourStyle, livewelt distributes sporting content in chic designs and regional handwriting. The cooperation includes conception, content creation and community support.

% growth at FB
% growth at IG

Further projects