Creating added value through high-quality fashion photography.
NEW YORKER is a Braunschweig-based clothing company with more than 1000 stores in 39 countries, making it one of the largest fashion companies operating throughout Europe. The NEW YORKER range consists mainly of trendy young fashion, denim, sports and streetwear fashion for a young, trend-conscious target group – and is supplemented by a wide range of accessories and underwear.
The task was to develop a new, modern NEW YORKER campaign, which completely redefined the brand's important jeans market and was set up in a very similar way by brands like Replay.
© by Kai Stuht
